Melia | Bali - Greenpoint Media

Projects –

Melia | Bali

Bound for Bali with Melia

When the opportunity to travel to Bali for work came knocking, we jumped at the chance.

Melia Bali, an idyllic five-star resort located in the beautiful Nusa Dua, was looking to increase its awareness with an Australian audience and what better way to generate organic media coverage than to let Australian media experience the resort firsthand.

01 – What we did

– Strategy
– Public Relations
– Influencer Campaign

Working alongside Melia and WE Red Bridge, Greenpoint was tasked with organising a famil trip from ideation through to execution with four Australian media titles, including on-the-ground management in Bali.

02 – As seen in

03 – Outcomes

Melia Bali was the must visit resort on everyone’s list following rave reviews from all media attendance across in-flight, online, print and social media.

What We Achieved: