Our Story

Founded in 2015, Greenpoint was the brainchild of our founder Nicola Trotman who wanted to combine her passion for writing and communicating (and skills in journalism/PR), with a desire to build a business that made an impact on its clients and team.

Combining these skills with co-founder Ash Denman who had spent the first years of his career in sales and marketing and the perfect match of business savvy and creativity was born.

Initially placing its focus on the property development sector, Greenpoint quickly expanded its services into the lifestyle brand and technology spaces, taking key learnings from each sector to create a truly unique approach across each.

Fast forward to now, and that pipe dream has turned into a reality, with Greenpoint now creating winning campaigns for some of the nation’s biggest names.

We make lasting connections with
our clients

Our relationships are everything to us, and we’re proud to have a lasting base of core clients who remain with us from our earliest days.
Our team of connected PR and communications professionals are grounded in storytelling with a focus on strategy and commercial results.

— Testimonials

Greenpoint was appointed to our grassroots cricket campaign, to assist us in telling the unique stories that make cricket the inclusive sport it is. Throughout the campaign period, Greenpoint went above and beyond our expectations to ensure stories were delivered around Australia, with coverage achieved in both local, mainstream and niche outlets.

— Adam Cassidy, Communications Manager of Cricket Australia

Greenpoint has helped us to define a voice and to tell the world about us. As a startup, we don’t have the internal resources to throw at all of the content creation and campaign work that is vital to building brand awareness. Greenpoint work seamlessly with our marketing team to develop creative and strategic PR and marketing campaigns that have had a massive impact around our brand awareness and boosted our sales.

— Ryan Barrington, Founder & CEO of Tipple

We’ve been working with Greenpoint since both of our businesses were in their infancy. In that time, we’ve both grown and taken our businesses to the next level. Greenpoint are extremely reliable, creative and committed to results. Their creative flare and attention to detail has been instrumental in ensuring our brand stands out from the crowd.

— Jiaheng Chan, Founder & Managing Director of Beulah International

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How do we bring your story to life?

We deliver strategic, impactful and creative campaigns across earned, paid and owned channels including PR, Influencer, Content Marketing & Production, Brand Partnerships, Events and Paid Media.

Discover all about our services

From Brooklyn, NY to Melbourne & beyond.