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A Greenpoint Media innovation, SPACESHAPING is a bespoke service provided to property developers to align projects closer to their target markets, resulting in the implementation of specific initiatives that shape the spaces of a project from a lifestyle & experience perspective whether multi-residential, commercial or land developments.

SPACESHAPING takes our clients through the journey of understanding what resonates with buyers, brand partners and the media alike to create a perfect blend of experience, content, activation and coverage.

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— Projects we've SPACESHAPED

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—What goes into SPACESHAPING

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Research

Greenpoint Media researches and devises a SPACESHAPING strategy that factors in practicality, target audience brand alignment, as well as content and coverage opportunities.

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Strategy

Our SPACESHAPING campaigns have successfully implemented numerous initiatives, including Australia’s first apartment dog-park through to coworking in a residential tower, eco-friendly car share, indoor rainforests, fit-tech rooms, resident putting greens and much more.

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Execution & Results

Not only do such initiatives create press coverage and future proofing for a building, our campaigns help to cut through the noise of a competitive industry, allowing your project to stand in a league of its own.

— SPACESHAPING Case Studies